Brand Strategy and Growth Marketing.
Built to Fill the Pipeline.
This is the project work behind a brand that sells: positioning, messaging, visual identity, a website that converts, a content engine and demand generation. Stratisian builds each piece with your team and measures it against pipeline, not impressions.
Looking for an ongoing, part-time marketing leader instead? See fractional CMO services.
You're Spending on Marketing. You're Not Building a Brand.
"We spend ₹15L/month on marketing. I can't tell you what it generates."
"Our competitors show up everywhere. We look like we don't exist."
"Every lead is cold. Nobody knows who we are before the sales call."
Brand Architecture. Growth Engine. Demand System.
POSITION
3 to 4 Weeks
- Brand audit & competitive map
- Positioning strategy
- Messaging architecture
BUILD
4 to 8 Weeks
- Visual identity system
- Website & digital presence
- Content strategy & calendar
LAUNCH
8 to 16 Weeks
- Content engine activation
- Demand gen campaigns
- SEO & organic growth
COMPOUND
Ongoing
- Thought leadership program
- Pipeline attribution
- Brand equity measurement
End-to-End Brand & Growth Marketing
Brand Strategy
Position, Don't Promote
- Brand positioning & messaging
- Visual identity systems
- Institutional brand building
Content & Thought Leadership
Own the Conversation
- Content strategy & calendar
- Long-form thought leadership
- SEO-driven content engine
Demand Generation
Inbound Pipeline Machine
- Performance marketing
- Lead funnel design
- Marketing automation
Digital Presence
Convert, Don't Just Exist
- Website strategy & build
- SEO & organic growth
- Social media infrastructure
What You Get, Who It Is For, What It Costs
What you get
- A brand audit and competitive map
- A positioning strategy and messaging architecture
- A visual identity system
- A website and digital presence built to convert
- A content strategy and calendar, with an SEO-driven content engine
- Demand generation: performance marketing, lead funnel design and marketing automation
- Pipeline attribution and brand equity measurement
How it is priced
- Diagnostic: from ₹10,000 + GST (India) or $100 (overseas clients).
- Execution engagements: 1% of topline revenue, billed monthly*.
- How it runs: a free 30-minute call, then a diagnosis and strategy phase (typically 3 to 6 weeks), then execution.
- Engagement lengths: a Brand Sprint runs 6 to 10 weeks, a Growth Engine engagement runs 6 to 12 months, and Fractional CMO support is ongoing.
- Delivery: We work alongside your leadership team. The mix of on-site and remote work is agreed at the diagnostic.
Who it is for
Owner-led businesses in India and the Gulf (GCC) with roughly $1M to $50M in annual revenue.
It suits businesses that spend on marketing but can't tell what it generates, rely on cold leads, or lose deals to competitors with a stronger presence. It also suits companies without a senior marketing hire.
See pricing and engagement terms →
*Conditions apply. Scope, duration and final commercials are agreed in writing after the diagnostic.
Brand & Marketing Case Studies
₹50Cr Engineering Firm: Brand Repositioning
30-year-old firm with great product but no brand presence. Website hadn't been updated in 6 years. Zero digital footprint. Losing deals to flashier competitors.
- Complete brand identity overhaul (logo, visuals, messaging)
- Conversion-optimized website with case study library
- LinkedIn thought leadership program for founders
GCC Advisory Firm: Thought Leadership Program
Boutique advisory with great expertise, zero visibility. Partners did zero public content. Competitors were speaking at every conference and publishing weekly.
- Content strategy with weekly publishing cadence
- 3 whitepapers + quarterly industry reports
- Speaking engagement & PR strategy
SaaS Company: Inbound Pipeline Build
100% outbound. SDR team cold-calling. No content, no SEO, no inbound. Marketing budget existed but was spent on trade shows with zero ROI tracking.
- SEO content strategy targeting 45 keywords
- Marketing automation (HubSpot) with lead scoring
- Conversion-optimized landing pages + webinar program
Some case studies come from Akshit Talwar's independent consulting work before Stratisian was incorporated in February 2026.
Frequently asked questions
What does brand and growth marketing include?
Stratisian's brand and growth marketing work covers brand strategy, content and thought leadership, demand generation and digital presence. You get a brand audit and competitive map, a positioning strategy and messaging architecture, a visual identity system, a website built to convert, a content strategy and calendar, and demand generation through performance marketing, lead funnels and marketing automation, measured through pipeline attribution.
Who is brand and growth marketing for?
Stratisian is an execution-led management consulting firm for owner-led businesses in India and the Gulf (GCC). Brand and growth marketing suits businesses with roughly $1M to $50M in annual revenue that spend on marketing without knowing what it generates, depend on cold outbound leads, or lose deals to more visible competitors. It also suits companies without a senior marketing hire.
How long does a brand and growth marketing engagement take?
Every engagement starts with a free 30-minute call, then a diagnosis and strategy phase that typically takes 3 to 6 weeks. A Brand Sprint runs 6 to 10 weeks and covers positioning, messaging architecture and visual identity. A Growth Engine engagement runs 6 to 12 months and covers content, demand generation, SEO and pipeline. Fractional CMO support is ongoing, with a monthly cadence and quarterly planning.
How much does brand and growth marketing cost?
The diagnostic is priced from ₹10,000 + GST (India) or $100 (overseas clients). Execution engagements are priced at 1% of topline revenue, billed monthly*. On ₹10 Cr of annual revenue, 1% is ₹10 lakh a year, billed monthly at about ₹83,000 a month.* Conditions apply. Scope, duration and final commercials are agreed in writing after the diagnostic. Stratisian takes no equity in consulting engagements. Full terms are on the pricing page.
Build, Launch, Compound.
Brand positioning, messaging architecture, and visual identity.
Best for: Brand foundation before growth push
Full-stack marketing: content, demand gen, SEO, and pipeline.
Best for: Building a self-sustaining growth engine
Strategic marketing leadership. Monthly cadence, quarterly planning.
Best for: Companies without a senior marketing hire